Logo Design
So your trying to design a logo?
- KISS – Keep It Simple Stupid
- A GOOD IDEA- Very easy to say, Not so easy to come up with right? Most good ideas and even, the bestest, most fantastic ideas, ever! Seem to be, the most simple, & an obvious solution.
- FIRST OPTION. Good idea’s are usually your first, they dont have to be perplexing or complexed, they just need fanzy words to disribe them, or pictures to mask, how simple they really are?
- SYMBOLS- Symbols are the one of the oldest and most simplest yet often most effective tools , in terms of visual communication.
- START ON THE TABLES- My best advise for creating is to sit at a table with the trusty old pens and markers.
- CLEVER CONTINUITY- Theme your design with a simple patterns, shapes, colours. This help builds branding & identity
Simple, Fluid and Fast.
These are the words used to describe the “Swoosh” in the Nike logo that has become one of the most recognized symbols in the world.
The first Nike logo was designed by Carolyn Davidson in 1971 for just $35. Phil Knight, founder of Blue Ribbon Sports, Inc., hired Davidson to design a logo for a shoe stripe. Though the design did not enthrall Knight due to time constraints, the Nike ‘Swoosh’ logo was selected.
The Nike SWOOSH logo represents the wing in the famous statue of the Greek Goddess of victory, Nike, who was the source of inspiration for many great and courageous warriors.
According to legends, a Greek would say, “When we go to battle and win, we say it is Nike.” Originally, the mark was referred to as ‘the strip’ but was later changed to ‘Swoosh’ to describe the fibers used in Nike shoes.
In the spring of 1972, the first shoe with the Nike SWOOSH Logo was introduced. Later, the Nike logo got registered as a trademark in 1995 and has become the corporate identity of Nike Inc. Apart from that, the Nike logo has been a sole contributor in the overall success of the brand.
Here Is a Tutorial in Adobe Illustrator CS3
Some Of the Tips & Tools Discussed
- Ellispe Tool
- Pathfinder
- Align
To View Full Screen Click the Full Size Screen ICON ^^^
We welcome you to contact us any time regarding your experience at our site.
For any questions, please visit the contact us tab.